Azzolin makes a great case for getting involved

Michael Keegan


courtesy jenviev azzolin

Jenviev Azzolin was drawn to marketing’s marriage of art and science. “I really loved the fact that you need a lot of creativity, and a lot of facts and numbers to back up what you’re doing,” she said.

She earned a place on the Dean’s Honour roll at Concordia, garnering many awards and scholarships. A standout honour was receiving a CEO of the Year Futures Fund Award and Scholarship in 2005.

“That felt so rewarding, to have other people see something in you,” she recalled. As one of only 10 students across Canada to receive the award each year, she also got to attend the CEO of the Year gala in Toronto.

“It’s a fantastic event. You’re surrounded by press, and you get to meet so many great people from across the country.”

Azzolin was involved in many extracurricular activities, but found participating in various national and international case competitions particularly valuable.

She so enjoyed her experience as part of the silver medal-winning marketing team at the Commerce Games in January 2006 that she decided to join the John Molson Competition Committee the next year as VP Internal. One of her proudest moments in her final year at Concordia was seeing her International Business Strategy team win gold and the Concordia delegation win first place overall.

“That win embodied everything I’d done at Concordia,” she said. “I poured everything I had into it.”

Graduating this spring Beta Gamma Sigma with a BComm in Marketing from the JMSB Azzolin is already working full time as a marketing coordinator for MEGA Brands in Montreal. She feels well prepared by her time at JMSB.

“I’m ready,” she said. “I’ve gained a lot of real experience — so much more than just the classroom — experience that gives me confidence and will serve me a long time in the business world.”